TRADEMARK OWNERSHIP CHOICES: Planning for the Future

Trademarks are more than just logos or catchy names—they're valuable assets that embody your brand's identity and the goodwill you've built with customers. But have you thought about how your trademark ownership is structured? Whether you own your trademark as an individual or through a business entity can significantly impact ...

The Power of Expedited Provisional Patent Applications Before Trade Shows and Events

In today’s fast-paced innovation landscape, trade shows, conferences, and industry events offer unmatched opportunities to showcase new inventions, to network, and to generate buzz for your products. However, these public forums also pose significant risks to your intellectual property (IP) rights if you haven’t already begun to secure protection. At ...

Policing Your Brand: The Power of U.S. and Worldwide Trademark Watch Services

At Sherman IP LLP, we understand that your trademark is more than just a logo or a name; it’s the cornerstone of your brand’s identity and value. Protecting it requires more than registration; it demands proactive vigilance. In fact, the failure to police your trademark and confront infringers will limit ...

Accelerating Patent Prosecution With Prioritized Examination

At Sherman IP LLP, we’re dedicated to helping our clients protect their intellectual property with speed and precision. One standout option from the U.S. Patent and Trademark Office (USPTO) is the Track One Prioritized Examination program for patent applications. In this article, we’ll break down what Track One is, how ...